Skills Required To Become a Content Writer

Thinking of becoming a content writer? Well it’s not that easy as one may think. Even though a content writer has the privileges of working from his/her home, there still needs to be a protocol that will help in getting better at the job.

So if you are planning to be a content writer, here are the skills you must work on:



Every blog post should be original. It sounds like a tough process with thousands of people writing about the same topics but it’s actually easier. Writer must bring a unique voice, different perspective or new light to an overworked subject. Plagiarized content hampers the reputation and is not good for SEO.

Social media specialists.

Name recognition is important. Social media puts everything you need within your grasp. Build your audience, meet publishers and talk to industry experts. The more active you are on social media, the more likely your followers will recommend your content. Content writers must be active, public and friendly.

Adaptability to different style

A lot of content fails because the tone and style doesn’t fit the purpose of writing. In your content writing career you’ll face different types of topics, be it blog post or news report and you will only be able to write it effectively if you are adaptable to different style. The more styles you can learn and the more quickly you can adapt, the more valuable you’ll be as a content writer.

Search engine optimization

Today’s content must support search optimization without regards for the content format or where it’s placed. Updated SEO knowledge is also critical. Search engine algorithms change constantly. This includes understanding keyword research and link building. This is a critical skill that calls for an SEO professional.

Free from errors

Writing must be free from any sort of grammatical errors. A content writer has to be grammatically strong. Strong grammar helps in reducing the number of mistakes you commit in your work. For avoiding mistakes proof reading is encouraged. Usually the first draft of writing is extremely imperfect and requires a lot of editing. Proof reading is the solution to the above problem to improve your writing and make it free from errors.

Understanding your readers

Communicating with the audience is the first step to understand people’s preferences. While reading as a content writer it is important that you analyse your audience.


Never stop searching for new ideas. Your ideas will get more diverse through research and the content will also be more enriched and improved. When you come up with a topic, do not start writing immediately but have a look at what others have to say about it and afterwards develop and shape your own ideas.

Always note down your ideas while researching, otherwise they might get lost in this process.




Drafting a content that is Readable

Content writer think that using big, technical words will impress your audience, but actually it’s not the case. Content writer should use simple and easy to understand language. If they can’t understand what you are writing about, they’ll stop reading! Writing must be simple and elegant with font size not too big nor too small, short paragraphs must be preferred with bullet points and numbering, fancy fonts to be avoided and unnecessary jargon must be avoided. Mature writing must be encouraged.


Selecting the title

Short and crisp titles work best for a writing. They must be unique. Craft a title that interests reader.  Titles are the first encounter of the writing with the audience and thus has the capability to turn the audience on or off. Thus should be appropriately selected.

These are some of the tips that will help you build a career in content writing. Internships are the best source to test your skills in this field. So apply now for the content writing internships on WEIntern where you can choose from different companies and work either from home or part time and take the first step towards your career.